Connections Overview

Connections are the core of what has to offer. You can collect customer events and data from your website, web app and mobile apps, through sources; and after processing computed properties, sync both native source- and computed properties with destinations.

Sources and Destinations

What’s a Source?
In, you create a source for each of your websites and apps you want to track.

You can create new sources using the button in the destination view, in the sources pannel. Each source you create has either a uniques snippet code for websites, either a uniques API token for an app. For example, to load journy.js, the Javascript library on your page, the snippet includes:
journy("init", { trackerId: "YOUR_TRACKING_ID", domain: "YOUR_TRACKING_DOMAIN" });

What’s a Destination?
Destinations are business tools that you can connect to the properties that are flowing through Some of our most popular destinations are SalesForce, HubSpot, Zendesk, Intercom, and MailChimp.

The main difference between and other CDPs is that we support everyday tools, not only events-driven ad and analytics apps. This allows us to support most of your common ecosystem apps.

All of these latter tools run on the same account and user data, and could benefit from knowing what customers are doing on your website and apps? But each tool requires that you send that data in a slightly different format, which means that you’d have to write code to track all of this information, again and again, for each tool, on each page of your app or website.

Enter Simply push (asynchronously) events and data, once!

We eliminate this process by introducing an abstraction layer. You push your events and data to us, both on account and user level, and we understand how to translate it so we can send it along to any destination. There's no source-destination mapping to do, no extra mapping code required!

Tip: offers free onboarding! 🚀 Go to the Onboarding Page and book your 60 minute spot!
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